E-commerce Visual & Packaging — JANDAN
JANDAN is a botanical skincare e-commerce brand founded in 2016. As the visual designer, I led campaign key visuals, product packaging, and promotional assets across multiple retail channels, striking a balance between brand aesthetics and conversion-driven impact.
Impact
- 主導各檔期主視覺與 Landing Page 設計。
- 從定價、內料到包裝參與產品開發。
- 規劃 momo、蝦皮、Pinkoi 等通路的促銷素材。
- 在品牌形象與促購轉換之間取得平衡。
JANDAN is a plant-based skincare e-commerce brand founded in 2016.
As a visual designer at JANDAN, I created campaign advertising visuals and landing pages for seasonal promotions, and led the design of product packaging and festive gift sets — elevating the brand's conversion rate and visual competitiveness in a crowded market.
In addition to maintaining brand visuals, I participated in marketing strategy planning and promotional material design across e-commerce platforms including momo, Shopee, and Pinkoi. Balancing brand identity with the visual intensity needed to drive purchases was a key challenge.
Campaign Key Visuals







Product Development
I was involved across the full product development process — from pricing and formulation testing to bottle sourcing and packaging design. Glass bottles with gold foil stamping and mounted art paper on outer boxes were used to elevate the overall quality perception.



Packaging Design





Marketing Materials · Landing Page









Marketing Materials · CPAS Ads & Social Media
















Offline Display





E-Commerce Promotional Materials & Storefront Planning
MOMO · Shopee · Pinkoi · Shopline




































![[商業設計] 電商視覺與包裝|簡單 JANDAN](/images/jandan/cover.webp)


