About Me

I'm Michelle Liu (劉于瑄), currently a Product Designer at Turing Space, a US-founded B2B SaaS company, where I own the full experience for two digital-trust products — from user research and usability testing to maintaining the design system, working closely with PMs and engineers in an agile process.

So far I've led 3 major feature redesigns and built 2 products from the ground up. My biggest strength is breadth: where most designers focus on a single area, I move comfortably across brand identity, UI/UX, digital marketing, retail packaging, and motion design — and pull a whole project together.

I graduated from the Department of Design at NTUST. My career has run through e-commerce, SaaS tech, an international organisation (APDI), medical aesthetics, and online education — giving me a cross-disciplinary perspective most designers don't get to build. I'm comfortable with front-end too: HTML/CSS basics, and I use Vibe Coding to prototype and validate interfaces directly.

I'm proactive, calm under pressure, and focused on execution. I believe good design is measured by whether it actually solves the problem — not just how it looks. I'm used to working across teams: I can explain design decisions clearly to PMs and engineers, and discuss strategy with brand stakeholders.